Baby Changing Innovation Leads to Success
Quote:
The wheels on the bus go ’round and ’round. Not baby changing pads. At least not until Grace Welch invented Patemm. Grace’s curvaceous idea took shape in April, 2004 when, struggling to diaper her daughter on an awkward, rectangular strip of plastic, Grace found herself fed up with its straight sides, small size and lack of storage space. Instead of settling, she immediately fashioned a perfect circle prototype, hired a manufacturer and started selling Patemm circular changing pads online three months later. Grace has since appeared on The Big Idea with Donny Deutch, the Today Show, Oprah, and has partnered with Target.
Learn how Grace Welch took her bright idea and launched a business - brought to our attention by Ladies Who Launch.
Last updated by caseyfern Oct. 14, 2008.
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